As much as we love hot dogs, we never thought we would see the day whereby hot dog-flavored ice pops became a thing.
But here we are!
Oscar Mayer decided that they would take their love for the humble hot dog to new heights, and they teamed up with Popbar to bring us a dessert we never thought possible.
Of course, it’s not the first time that we have seen the flavor of a hot dog presented in dessert form. In August, we told you all about hot dog-flavored ice cream, and it seems that hot dogs really are starting to have an impact on the dessert market.
Crazy, right?
So, let’s take a look at the Cold Dog and how we ended up with a hot dog-flavored popsicle…
Combining two classic summer foods: the Cold Dog
The Cold Dog combines two classic summer foods that most people would never think to combine:
- popsicles
- hot dogs
Yes, having a popsicle after you have enjoyed a delicious hot dog sounds like the perfect treat, but Oscar Mayer has decided to go one step further and mix the two together, creating a hot dog-flavored popsicle.
“Stupid or Genius”
The team at Oscar Mayer has not completely lost their minds. They have created the unusual popsicle as part of their campaign called Stupid or Genius!
The campaign aims to get fans to discuss odd ways to enjoy hot dogs, and whether or not they are worth attempting. A great way to create buzz on social media.
The creation of the Cold Dog
Oscar Mayer created the famous Cold Dog in collaboration with Popbar, a popular frozen dessert business.
Head of Oscar Mayer’s North American brand communications, Anne Field, said the following about it:
“After the overwhelming fan excitement for our beloved Cold Dog, it was a no-brainer to make this hot dog-inspired frozen pop a reality.
“For more than 130 years, Oscar Mayer has been sparking smiles and bringing levity into everyday moments, and we are thrilled to bring fans another wonderfully odd way to enjoy our iconic wiener while beating the summer heat.”
Anne Field, Head of North American Brand Communications
Will you give the Cold Dog a try?
Are you intrigued enough by the Cold Dog to give it a try?
Unfortunately (perhaps), the Cold Dog will not be available nationwide.
Oscar Mayer has confirmed that the limited edition treat is only available in a handful of Popbar locations in the following areas:
- New Orleans
- New York City
- California
- Long Beach
- Alpharetta-Atlanta
It will be available while supplies last, setting you back $2.
The question you’re all wondering: What on earth does it take like?
We all know what hot dogs taste like, but it is hard to imagine one in popsicle format, isn’t it?
Oscar Mayer has stated that the popsicle has both a smokey and refreshing taste.
It has taste notes that you may be familiar with if you have had one of the iconic wieners from Oscar Mayer before.
There is also a “mustard” swirl on the popsicle.
Social media users have already had their say on the new popsicle flavor
@oscarmayer We made The Cold Dog real with the help of our dawgs at Pop Bar. But is it #StupidOrGenius? ♬ original sound – Oscar Mayer
As you can imagine, many people have been intrigued by the Cold Dog, and we have seen many people film their reactions on Twitter, Instagram, TikTok, and other popular social media accounts.
As you may well have expected, it is a creation that has divided opinions.
Some people say they have had nightmares about the treat, whereas others say they weirdly enjoyed the creation.
It’s not the first time Oscar Mayer has brought an unusual product to the market
Considering the “Stupid or Genius” campaign, you may not be surprised to learn that this is not the first time that the brand has released something unexpected.
Back in January, 2022, they released a bologna face mask.
Lunch meat and skincare are not two things we tend to associate with one another, yet the skin masks quickly sold out, so Oscar Mayer is certainly doing something right.
So, are hot dog-flavored ice pops genius or stupid?
So there you have it: everything you need to know about the hot dog-flavored ice pops that Oscar Mayer has brought to the market in collaboration with Popbar.
What do you think about this unusual iced treat?
Would you like to try it?
Or, do you think it is a purely stupid idea?
Would you even have the stomach to try it?
Let us know!
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